The significance of reaching out to young Kenyans
The 50 Treasures of Kenya Trust considers it as its mission to lobby for the conservation of Kenya’s heritage, and for various reasons to assign young Kenyans an essential role in it. Firstly, the youth and succeeding generations will become the inheritors of Kenya’s cultural and natural resources and should learn from the elder generations about their inheritance in good time. Secondly, the curiosity, fascination, energy, thirst for knowledge and enthusiasm of young Kenyans can be a promising resource and a great aide to our collective responsibility in protecting the treasures for posterity. Thirdly and lastly, as future farmers, conservationists, teachers, businessmen, doctors, scientists and decision makers of our country, the challenging task of conservation will eventually move from our hands to our children’s hands, and we should prepare them the best we can to live up to this task.
For the above given reasons, the 50 Treasures of Kenya Trust’s educational efforts focus much on young Kenyans, whilst “The Treasures of Kenya” book is seen a convenient entry point to raise an initial interest for the natural and cultural heritage at an early age. And we feel that the book is an effective tool to grow their understanding for the country, sharpen young eyes for Kenya’s natural beauty, awaken a passion for travelling, and support the engagement in conservation.